Creation of Customer Experience through workers for Alsa, by Thinkers Co.

Ideation For ALSA

Love on every journey

Creation of the Customer Experience through the workers.

the challenge

How could we involve the front line of the company to design "The Customer Experience Guide"?

the solution

Our goal was to improve and develop guidelines focused on the customer experience to empower frontline employees (drivers and window sellers), cause they are in contact with the end user. "The Customer Experience Guide" of the ALSA workers was the result of agile research and of ideation and co-creation sessions that aimed to generate short and long-term solutions. This project was awarded in the DEC for the Best Employee Initiative 2016.


In the course of these dynamics, we worked a wide variety of strategic tools and methods that will help them to stand out from their competitors. Would you like to know more about Empowerment?

DAS Digital Transformation, Design of Innovation Roadmaps for the deployment of digital transformation ideas.

Design Coaching

DAS | Digital transformation is close at hand

Implementation of Design Thinking methodologies to revolutionize the corporate culture of the institution. Agile products led by Design Thinking

Design Coaching

Santander | Agile products led by Design Thinking

Training and definition of the Securitas worker experience.


Securitas | Teamwork's experiences

Conceptualization and design of a technological and gamified product, Nikoop, for Fagor Ederlan.

Design Studio

Fagor Ederlan | The technology that generates Culture

How can we help you?

Tell us which is your challenge, what do you want to improve or let's have a coffee in our office.

Contact Thinkers Co. Billy mascot

Español | English

2020 Thinkers Co. - All Rights Reserved | Privacy Policy