Training For VidaCaixa

Innovaidea: the toolkit of the innovative employee

Development of creative processes using Design Thinking methodology.

THE CHALLENGE

How could we create a replicable creative roadmap, so Vidacaixa workers learn an innovation process that helps them to think ideas centered on their user?

THE SOLUTION

Framed into the Innovaidea project, we built and developed an ideas competition focused on understanding VidaCaixa customer. To this effect, we expressly designed a basic itinerary to learn how to create concepts based on our users adopting a Human-Centered Design approach. We collected them in a manual or application guide and performed some face-to-face sessions of "insights search" and "ideas generation" where to apply it.

TRAINING

We carried out some dynamics, in order to workers themselves were able to apply innovation methodologies on their own and exercise their creativity. Would you like to know more about Empowerment?

Brand redesign in which, from users' perception, we worked from the image to the strengths and weaknesses in communication for Bisiona, pharmacy industry.

Design Studio

BISIONA | Strengthen what matters most

Definition of creative dynamics based on the Design Thinking methodology for Orange, in search of the creative worker.

Design Coaching

Orange | In search of the creative worker

How can we help you?

Tell us which is your challenge, what do you want to improve or let's have a coffee in our office.