Content on Design Research

Blog Thinkers Co - Service Design para reinventar tu negocio

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Service design to reinvent your services

What is a service blueprint?

Blog Thinkers Co. - Cuidado con las co-creaciones

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Beware of co-creations

How to enhance your idea with customer feedback

Blog Thinkers Co - Por qué estamos enamorados de los usuarios extremos

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Why we’re in love with extreme users

And you should be, too.

Blog Thinkers Co - Garantizar el éxito de tu proyecto: De reto a desafío

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Ensuring the success of your project: From dare to challenge

The way to generate ideas with impact.

Blog Thinkers Investigación de mercado vs Design Research

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Market Research vs Design Research

Why do you need Design Research to obtain better results in your company?

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4 Benefits of Design Research

How Design Research helps you design perfect services or products

Blog Thinkers Co Descubre los nuevos espacios de trabajo: los ‚Äúespacios en tr√°nsito‚ÄĚ

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Discover the new workspaces: the ‚Äúspaces in transit‚ÄĚ

From a classic office model to dynamic workspaces

Las claves para empatizar con el usuario

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Keys to empathize with the client

A real case of use of the research tools

Cada usuario es un mundo, por eso utilizamos la herramienta Stakeholder Maps en la etapa de Mapeo para entender bien el contexto

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How we boost the divergent thinking?

The Stakeholder Maps tool in the Map Stage

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Santa Claus Customer Journey Map

and his lessons about Customer Experience

Blog Thinkers Co - ¬ŅC√≥mo ordenamos los insights de las entrevistas?

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How to arrange the insights of the interviews?

Convergence tools to make order of the chaos and understand our "Persona"

Blog Thinkers Co - Design Research

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Design Research

Rites Explorers

Blog Thinkers Co - Cazadores de Historias

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Story Hunters

High impact Design Research

Blog Thinkers Co - Innovando desde el cliente

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Innovating from the client

Measuring happiness

Blog Datos para reinventar el Customer Experience.

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Data to reinvent the Customer Experience

Quantify, compare and share

Blog Thinkers -El Desaf√≠o de Dise√Īo

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The Design Challenge

There is no glory without challenge