El Workbook de Designpedia

Pathways to innovation

El Workbook de Designpedia is a practical book where we propose a series of innovation paths to create impactful solutions for your client through Design Thinking.

Workbook -Portada del libro

There is no magic recipe for innovation, but there is common sense. In this book you will find three paths to create and develop ideas for Product, Business and Customer Experience.

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Small beginnings, great endings.

We explain step by step with tools and real examples how to build these itineraries. In this book we propose the bases, so that little by little you can adapt these "paths" to the reality of your business.

How we do it?

Our methodology is based on the double rhombus model of Design Thinking, a design process composed of four work phases: Map, Explore, Build and Test. These constitute the basis for the application of the different tools.

Workbook -Libro metodologia

3 Roadmaps explained step by step


Based on the creative process of Designpedia 5th Edition


+ 20 Tools explained in Templates in detail


infinite combinations to create your innovation processes

Designpedia, la guía definitiva para la innovación.
Designpedia, la guía definitiva para la innovación.

This book will offer you a compendium of tools to think and build, an actionable guided tour with clear objectives to travel to develop innovation.


Director of People Management of Securitas Direct for Iberia and Latam

Designpedia, la guía definitiva para la innovación.

A successful roadmap that proposes different itineraries to know how to undertake that journey, with examples, tips and advice so that we can go through the exciting challenge of transforming the culture of people and organizations.


Global Head of New Ways of Working, Repsol


I have a project for Thinkers

Tell us your idea, your challenge or what you want to improve. We are happy to have a coffee and listen to you. We'll make it happen together!