How to co-create a compensation and benefits plan WITH our employees. The company in this case is a leading Spanish publisher that has managed to establish itself as a benchmark in the field of…
Thinkers stimulates a co-creation process for the Aragonese Talent Center. The Government of Aragon is promoting the organization of an Aragonese Talent Center. Thinkers Co is a company committed to this task. We are…
Design Sprints to generate an attractive value proposition for users You have a product that does not fully meet the needs of your market. You see how, year after year, the competition is eating…
Design Thinking
It is a method for generating innovative ideas that focuses its effectiveness on understanding and providing solutions to the real needs of users. It comes from the way product designers work. Hence its name, which literally translates as "Design Thinking", although we prefer to translate it as "The way designers think". It is, in short, a change of perspective from designing FOR people to designing WITH people.
Lean Startup
It is a working method that aims to increase the chances of success when a project comes out of the paper and begins to be realized, eliminating everything useless and inadequate. The idea is to adapt the product to what the market demands and not to our own vision, which is the best way to launch something new. To do this, we must focus on the customer's needs, relying on their feedback to modify the product until the final version is developed.
Agile UX
It is a set of methodologies for developing projects that require speed and flexibility to adapt to changing industry or market conditions, leveraging those changes to provide a competitive advantage. The main characteristic of the principles and values underlying agile methodologies is to be able to deliver quickly and continuously. In other words, the project is "sliced" into small chunks to be completed and delivered in a few weeks. In this way, if a change is needed, it is made only in the part involved and in a short period of time.
